Fundraising was tough in 2020 so here’s one simple thing you can do to make it easier in 2021 – make sure your organisation is registered with easyfundraising.
The Foundation partnered with easyfundraising to help organisations fundraise with ease! By simply signing up with easyfundraising this will allow your organisation to benefit from a stream of regular donations when your members and volunteers shop online with leading retailers.
How does it work?
By using the easyfundraising website or app to shop, your supporters and volunteers raise a free donation based on how much they spend. Over 4,300 retailers will donate, ranging from everyday retailers like Amazon, eBay, Argos, John Lewis and M&S to travel sites like Trainline, Booking.com and Tui, and even takeaway and grocery retailers like Just Eat, Dominos, Uber Eats, Iceland and Waitrose.
During these changing times easyfundraising offers a consistent fundraising opportunity with no risk of being cancelled! And because it’s all online, it means everyone can raise money easily and safely from home. It won’t cost your supporters anything extra either because the retailers pay the donation, not the shopper.
Click the photo below to register your organisation for free then follow the 3 step plan below.
Your 3 Step 2021 Fundraising Plan
There are 3 easy things you can do right now to make sure your organisation raises as much as possible in 2021:
- SPREAD THE WORD – easyfundraising is a very simple way to raise money but you won’t raise much if your supporters don’t know about it! Use the free tools easyfundraising provide to let supporters know, including ready-written social posts and emails, downloadable flyers & posters, website banners, hand-out cards and even a powerpoint presentation to explain how it works.
- GET THE DONATION REMINDER – the Donation Reminder makes sure your supporters never miss a donation by alerting them when they visit a retailer that will donate . It’s safe and completely free and shoppers who have it installed on their computer raise up to 5 times more.
easyfundraising provides wording to help you explain how it works and ask supporters to download it. Get your wording here (and don’t forget to download the Donation Reminder yourself!)
- THANK AND ENCOURAGE – thanking your supporters for the donations they raise will encourage them to keep on using easyfundraising because they can see it works!
Use the new ‘Supporter Communications’ section of the easyfundraising website to set up automated messages to thank supporters when they sign up, raise a donation or raise their first £5. You can also send a message to supporters who have stopped raising for you to ask them to keep going.
Set up your supporter messages
If you have any questions about easyfundraising or need some assistance, get in touch with becky@easyfundraising.org.uk who will be happy to help.