Back in September the Foundation partnered with easyfundraising to help organisations in the West Midlands generate additional income and offset the financial impact of lockdown.
One group to take advantage of the scheme is Just Caring Midlands. Based in Birmingham, they offer a befriending and mentoring service to vulnerable young adults who are falling through the net of statutory services, or who need additional or on-going support. They receive no Government funding but offer their services free of charge. Using easyfundraising they’ve so far raised £2,703.
Sabeena, Chair of Fundraisers for Just Caring Midlands, said:
“We’re always on the lookout for fundraising initiatives that our supporters might like to get involved with. easyfundraising caught our eye as we realised it was a great way for supporters to raise money for us at no extra cost to themselves.”
When asked about how they encourage supporter involvement, she said:
“easyfundraising is always high up on the agenda of our fundraising team; it regularly features in our newsletters and social media posts so that we can inform new supporters of the initiative whilst reminding long-standing supporters about it.
“As a charity we are really enthusiastic about it and this probably serves to encourage supporters to get involved.
“We would highly recommend it. It’s fantastic that supporters can help make a significant difference to people’s lives simply by doing online shopping. Most people do want to support charitable causes; with easyfundraising, everyone can. From a charity’s point of view, we’re grateful to have a means by which people can support us without having to give up more of their precious time and money, though we know people are very generous with both, thank you!”
To find out more about easyfundraising and sign up yourself click here.